Q-ing increases shareholder value


There has been a lot of talk about Nokia acquiring Navteq for nearly $7bn and more recently the privatisation and subsequent flotation of DERA with substantial profits for private equity investors and senior management has been in the news.

An odd coincidence is that a couple of years ago Navtech changed its name to Navteq, at the time of privatisation the Defence Evaluation and Research Agency became QinetiQ – both of them decided to insert a Q into their names. Is this the formula for increasing shareholder value in the GI industry?

Will EsriQ or IntergraphiQ or AutodesQ or even MiQrosoft be the next player to rebrand in an attempt to boost their share value. I left out the company that I work for because appending a Q to our name could sound rather vulgar.